Senior Marketing Specialist
CannonDesign
Buffalo New York
Salary: Neg Per Hour
HERE'S WHAT YOU'LL DO
PROPOSAL MARKETING
- Lead the development of proposal materials including
coordination and production of deliverables across all stages of the
process.
- Drive large, strategic, and complex pursuit process
from proposal coordination through interview. May lead visual theme and
strategic messaging. Able to develop creative ideas for proposals and
interview content.
- Collaborate with Marketing teammates, other BMBD team
members and Client Leaders to develop pursuit strategies—starting with client
engagement, leading to proposal then interview—to secure the win.
- Create and update resumes, portfolio pages,
presentations and related marketing materials using our design templates
as inspiration and working within our brand standards.
- Participate in the development of collateral that
supports our markets, offices, and services.
- Provide marketing research for overall market/office
strategy, as well as for individual clients and pursuits.
BRAND MARKETING
- Lead local/regional marketing activities, such as
sponsorships, award submissions, events and photography, that align with
our PR/Communications objectives and increase our brand visibility.
FIRM KNOWLEDGE &
SUBJECT MATTER EXPERTISE
- Develop strong, in-depth knowledge of the firm's
portfolio, personnel and offerings.
- Develop subject matter expertise (across markets,
typologies, services, technology or other) that adds value to our
marketing initiatives and pursuit activities.
MANAGEMENT &
OPERATIONS
- Work with Regional Marketing Team Leader to support training
and ongoing development of Marketing Specialists.
- Provide peer review and oversight for accuracy and
quality of content.
- Self-review all work for accuracy and quality of
content.
- Maintain and update Salesforce for clients and
pursuits.
- Properly and accurately maintain a proposal filing
system.
- Internalizes marketing best practices.
OTHER
- May participate in external marketing activities.
- May perform other duties as required.
HERE'S WHAT YOU'LL
NEED
- Bachelor's degree in business, marketing,
communications or a related field required
- A minimum of 7 years of related work experience
required.
- Related experience working in a marketing or
communications role for a professional services firm required.
- Related experience working in the Architecture,
Engineering, and/or Construction industry preferred.
- Must be proactive, self-driven, organized,
detail-oriented and have an enthusiasm for innovation.
- Strong time and project management skills are
essential, along with the ability to work in a deadline-driven
environment.
- Must have the ability to drive large, complex pursuits
end-to-end.
- Solid skills in strategic thinking, writing and
design—with the potential and/or interest to further develop/excel in at
least one of these areas.
- Strong proficiency with InDesign, Word, Excel and
PowerPoint.
- Familiarity with Deltek CRM Vision, Salesforce and Miro is a plus.
Job Overview
Posted Date: 16 Jan 2025
Location: Buffalo New York
Salary: Neg Per Hour
Company Information
CannonDesign is an integrated design solutions firm focused on helping people continuously flourish. Whether designing for innovations in health, new scientific discoveries, equity in education or the next big idea in business, we use our Living-Centered Design approach to help organizations realize widespread change. Our ability to design transformational places, plans and strategies is why Fast Company named us a World Changing Company and one of the most innovative design firms in the world.
Name: CannonDesign
Web: https://www.cannondesign.com/